Big Picture Interactive provides a comprehensive Email Marketing service for clients. Email Marketing provides a strong mechanism to keep in contact with your customers and partners, pushing the information to them rather than relying on them to come to your website under their own steam.

It's also essential that any email campaign adheres to best practice and legislation, in terms of ensuring your message reaches the widest possible audience without tripping over-zealous spam filters and can be read in all email clients (not everyone uses the same email package).

This service includes:

Email design and creation

• Design of HTML emails
• Creation of plain text version for multi-part emails
• Ability to personalise the content for each recipient
• Campaign microsites or marketing pages

Email delivery

• Scheduled delivery of each mailing burst
• Subscriber management
• Sending of emails via a separate server to protect the integrity of your own mail system and the demands placed upon it
• Management of bounce-backs, auto-responders, etc.

List management

• Create an single or double opt-in lists
• Import/Export subscribers (for example to allow external management of lists in an existing third-party package)
• Automatic subscribe and unsubscribe form generation for your website
• Customisable hard and soft bounce handling

Reporting

• Powerful and easy to understand reporting
• Drill down in each report for more detail
• Ability to export reports
  

Contact Big Picture Interactive to find out how Email Marketing can benefit your organisation in a highly cost-effective and measurable way.

Also of interest...?

Online Marketing There is more to an online marketing strategy than just having a website - although it's certainly a good starting point.