BPI have worked with Tomy for a number of years and used our experience and understanding of the customer journey to refine the UK site to increase traffic and sales.

Within a year, sales were up 250% and basket spend had doubled thanks to both the newly developed site and online marketing campaign which helped drive traffic to the site.

Following this success, BPI went on to launch European e-commerce site giving Tomy a springboard into direct sales across Europe. BPI now manages and markets the Tomy website within the UK acting as Tomy’s strategic partner.

related pages

	Amber Content Management System An information or e-commerce site, an intranet, extranet or web portal - the underlying technologies are the same, and Big Picture Interactive has the ideal solution - the Amber Content Management System.
	Online Marketing There is more to an online marketing strategy than just having a website - although it's certainly a good starting point.