TeacherNet
| Client: | Department for Education and Skills |
|---|---|
| Project: | TeacherNet |
| Skill base: | Content Management System, Website design & development, specialist applications, consultancy |
| URL: | Teachernet |
Profile
TeacherNet is part of the Department for Skills and Education and is a central Government resource for all teachers.
The Challenge
- To create an on line 'one stop shop' portal for teachers and school personnel
- Technical platform to accommodate existing, disparate web sites to be integrated into a single database
- To capture data and create an effective CRM tool
- Create a strong brand
What we did
- Web site design and development
- Brand development (including sub branding designs)
- Content Management System with manuals and training programme
- PR & Marketing campaign
- Ongoing maintenance and support
- Additional Portal sights - for example School in Focus
- Specialist features such as Teachers' Pay Calculator
Highlights
- Over 110,000 registered users
- Voted 'Best Public Sector web site' - NMA Effectiveness Awards 2003
- Captured data is used intelligently to personalise content for individual users
- Email newsletter - creation of electronic template for personalised monthly newsletters. Over 80,000 subscribers on the mailing list
- Nearly 20 million page impressions in 2002, increasing to over 82 million in 2004
- Regular Live web cast
