Columbus Direct gets a new look

10th February 2004

At the end of 2003, Columbus Direct a leading specialist travel insurer approached Big Picture Interactive to redesign their existing UK website with the aim to relaunch in Feb 2004.

Designing a new look for an existing site offers a different challenge to developing a site from scratch. However our design and development team still ask the the same basic questions before beginning the task:

  • Who is the site aimed at?
  • What is the site supposed to do?

Working with the Columbus inhouse team, we created design templates and prepared assets to aid the easy re-skin and an smooth relaunch of the Columbus Direct site on schedule.

We also created a series of advertising web banners to support the site launch and increase consumer awareness of the brand.



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